Ford Planning to “Go Further” with New Global Ad Campaign
Intent on "myth-busting" Ford launched an unusual new global campaign, dubbed Go Further, downplaying the Ford name to lure consumers in for a closer look. The largest in the maker’s history, it's...
View ArticleFirst Look: Ford’s Updated Fiesta
Hoping to reverse the company’s huge losses in Europe, Ford CEO Alan Mulally will pull the wraps off an assortment of new products this week, including the updated Fiesta subcompact....
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